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App design for
The Concept Club is involved in every step of the way. From the moment your digital dream begins, The Concept Club helps bring it to life at every stage of the process.
During the Accelerator Day, we work together to gain deeper insight into the scope of your project. This leads to up to 20% lower development costs and doubles the chance of success. We cover topics such as the concept, validate the business case, and dive into the functional and technical requirements. This process results in clear objectives and a 'Next Steps' document, giving our UI designers a flying start during the UI/UX design phase.
With clear objectives and a concrete business case in place, we can further refine the concept into a polished design. We start by focusing on the UX (User Experience) of the product, mapping out all screens and flows in black-and-white wireframes. Once the complete UX structure is sharp and user-friendly, we shift our focus to the UI (User Interface). In this phase, all wireframes are transformed into stunning screens that perfectly reflect the app’s brand identity.
We only want to build what our clients truly need. That’s why every UX wireframe and UI design is approved on a per-feature basis. Additionally, every designed functionality undergoes a 'dev check' by the developers who will actually build the app. This ensures higher quality and mitigates risks before development even begins.
To ensure product-market fit and 100% validated user experience, we also offer custom user testing. We tailor these tests to validate specific goals, which often vary for every unique concept. Additionally, to ensure your app meets European accessibility standards, we provide a comprehensive Accessibility check.
Yes! Your app is live! Now it’s time for the downloads to start rolling in. Need a hand with app conversions? Our in-house marketing team specializes in app marketing and knows exactly what it takes to get your app to the #1 spot in the charts.
Your app is live: time to look ahead. A successful launch is only the beginning. During our 'Future Vision' sessions, we take a strategic look forward: we define ambitions, identify additional new features, and translate them into a concrete roadmap for further growth.
Guilherme Luttikhuizen dos Santos
ExamenOverzicht
Robbert Schep
Groovidi
Wesley Koolen
Roompot vakantieparken
Nienke
Prijsvrij Vakanties
Wouter van Eldrijk
BeyondDutch
Concept Club is het gespecialiseerde strategie- en designteam binnen Coffee IT, een full-service app-ontwikkelaar gevestigd in Utrecht. Samen leggen we de fundering voor elke digitale innovatie. Het team richt zich op de kritieke beginfase van app-ontwikkeling: van ideevalidatie en strategische roadmap tot getest ontwerp. Coffee IT ontwikkelt al meer dan tien jaar apps met een team van meer dan 40 interne specialisten voor opdrachtgevers als KLM, Roompot en Deloitte. Concept Club bundelt die ervaring in een gestructureerd traject van zes pijlers: de Accelerator Day, Future Vision, Designfase, Marketing Designs, Design Checks en User Testing. Als onderdeel van The Digital Club biedt Concept Club toegang tot aanvullende diensten op het gebied van app-marketing, data-analyse en technische ontwikkeling, alles onder één dak in Utrecht.
