APP STORE OPTIMIZATION (ASO)

Collectively, the Google Play Store and Apple App Store contain more than 6 million apps (Q1 2022). This number will only grow in the coming years. As part of app marketing put you App Store Optimization (ASO) to ensure that the right users find your app. How do you remain visible despite the high competition? We are happy to tell you more..

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WHAT IS APP STORE OPTIMIZATION (ASO)?

App Store Optimization (ASO) is the process of making apps rank higher in App Store search results. The higher in the search results, the more visible the app is to potential customers. For example, did you know that 35% of all apps are found in the App Store? This is because 65% of apps are not properly optimized for the App Stores algorithm.

What is important with app store optimization?

How high your app ranks in the App Stores depends on several factors. These ranking factors influence the positions in the App Stores to a greater or lesser extent. These points are important factors and have a major impact on the findability of an app. Think of: title, description, category, keywords, reviews and number of downloads.

What is important in App Store Optimization

WE ENSURE THAT YOUR APP WINS ON THE APP STORE

In addition to our knowledge in the field of app development, we also have a good marketing background. We guide you to make the app easier to find in the App Stores.

Our certified marketers work with you on a strong marketing plan and we carry out the necessary work. Do you want to start with ASO for the app? Then take with us..

SEO VS ASO

ASO is often confused with SEO. The terms have a lot in common, but there is an essential difference between them. Bee SEO are we talking about Search Engine Optimization; in other words, optimizing your website for search engines such as Google. The result of SEO is a higher ranking in search results. At ASO you are specifically optimizing for the search results in the App Stores.

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